About
Satoru Iwata was a highly influential Japanese businessman, video game programmer, and producer. He served as the fourth president of Nintendo from 2002 until his death in 2015, and also as the CEO of Nintendo of America from 2013. Iwata played a crucial role in expanding the appeal of video games by prioritizing innovative and entertaining gameplay over solely focusing on high-end hardware, creating iconic consoles such as the Wii and Nintendo DS.
Career Timeline
Joins HAL Laboratory
Iwata begins his career in video game development at HAL Laboratory.
Becomes Nintendo Director
Iwata joins Nintendo's board, signaling his rising influence.
Appointed Nintendo President
Iwata becomes president, leading Nintendo through a period of innovation.
Wii Console Launch
The Wii's success significantly boosts Nintendo's profits and Iwata's reputation.
Becomes CEO of America
Iwata takes on additional responsibilities, overseeing Nintendo's US operations.
Passes Away
Iwata's death marks the end of an era for Nintendo and the gaming industry.
Gaming Legend Remembered
Iwata's contributions continue to inspire and shape the video game industry.
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Last updated: February 24, 2026