About
Metta Sandiford-Artest, formerly known as Ron Artest and Metta World Peace, is an American former professional basketball player. He played 17 seasons in the NBA and is regarded as one of the best perimeter defenders in NBA history. Known for his intense playing style and defensive prowess, Sandiford-Artest was a key player for multiple teams throughout his career.
Career Timeline
Drafted by the Bulls
Artest started his career as a defensive specialist in Chicago.
"Malice at the Palace"
The infamous incident severely damaged his reputation and resulted in a lengthy suspension. His brand suffered due to this incident.
Lakers NBA Champion
Winning a championship with the Lakers helped rehabilitate his image and increased his marketability.
Name Change to World Peace
The name change amplified his eccentric persona, gaining media attention, but not necessarily endorsements.
Brief Stint in China
Playing abroad extended his career but decreased his relevance in the NBA.
Returns to the Lakers
A final season with the Lakers capped off his NBA career.
Coaching G League
Transitioning to coaching kept him connected to basketball, but with a smaller profile.
Media Appearances and Coaching
World Peace continues to make sporadic media appearances and is involved in basketball coaching, maintaining moderate fame.
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Last updated: February 21, 2026