About
Joelle Joanie "JoJo" Siwa, born on May 19, 2003, is an American singer, dancer, actress, and media personality. She rose to fame as a dancer on the reality television show *Dance Moms* from 2015 to 2016, alongside her mother, Jessalynn Siwa. JoJo is known for her signature large bows, bright outfits, and energetic personality. In 2020, she was recognized as one of Time's 100 most influential people in the world.
Career Timeline
Appears on Dance Moms
Gained initial recognition and visibility on *Dance Moms*, earning a small income.
Launch of Music Career
Launched her music career with singles like "Boomerang", generating significant income through sales and streaming.
Merchandise Empire Begins
Expanded her brand with merchandise, including bows, clothing, and accessories, generating a substantial income stream.
YouTube Channel Growth
Grew her YouTube channel to millions of subscribers, earning significant revenue from ad revenue and sponsorships.
Major Tours and Performances
Embarked on major tours and performances, increasing her income and solidifying her status as a pop icon for young audiences.
Named One of Time 100
Was named one of Time's 100 most influential people, further solidifying her brand and increasing her opportunities.
Returns to Dance Moms
Siwa's career continues to grow, through returning to Dance Moms.
Established Media Personality
JoJo Siwa maintains her status as a well-known media personality with income from music, merchandise, YouTube, and other ventures.
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Last updated: February 25, 2026